Celebrity Measurements

NEW YORK, April 14, 2023 /PRNewswire/ — The false eyelashes market size is expected to grow by USD 390.36 million from 2022 to 2027, progressing at a CAGR of 5.25%, as per the latest Technavio market research report. APAC is estimated to account for 35% of the market’s overall growth. Another region offering significant growth opportunities to vendors is North America. The market for false eyelashes in the region is driven by a number of factors, including the rising number of working women, higher income and purchasing power, and the growing awareness about personal grooming and makeup. The introduction of customizable false eyelashes by companies such as Velour, an increase in celebrity endorsement, and social media influence also aid the growth of the false eyelashes market. Hence, all such factors will boost the regional market growth during the forecast period. For more insights on the market share of various geographical regions – Download a sample report

False Eyelashes Market: Rising Awareness about Eye Makeup to Drive Growth

• The growing working women population is a factor that is expected to fuel the market growth for the false eyelashes market during the forecast period. 
• Young and wealthy women are the primary target market for eye makeup products.
• To cater to the shifting consumer preferences and fashion trends, vendors in the market release new products. This results in market expansion as a result of ongoing product innovation and rising beauty consciousness. 
• Additionally, the growing working women population resulted in an increasing number of households with two incomes, which, in turn, will boost the market growth during the forecast period.  

False Eyelashes Market: Multichannel Marketing 

• An emerging trend in the false eyelashes market that is expected to impact market growth is multichannel marketing.
• Shoppers using multiple channels, both online or offline usually combine their purchases. Since consumers now shop at their convenience and have lower brand loyalty, manufacturers tend to take efforts to make sure that their products are easily accessible to consumers. 
• If a brand’s product is unavailable on the shelf, consumers tend to buy other brand products. Hence, brands have to ensure that their product is accessible to customers at any given marketplace or time.
• Hence, multichannel marketing is a major trend for the growth of the global market during the forecast period.

To know about more drivers, trends analysis along with various market challenges – Download a sample now!

Some of the key False Eyelashes Market Players:

The false eyelashes market is fragmented, and the vendors are deploying organic and inorganic growth strategies to compete in the market. Acelashes, Babil Lashes Factory Co., Bella Lash Extensions, Blink Lash Store, Esqido Ltd., Gianni Lashes, Gold Lashes Group, HB USA Holdings Inc., House of Lashes, Jauntsky Arts and Crafts Co. Ltd., JTFIL False Eyelash Co. Ltd., KISS Products Inc., Lash Affair, Lemer Lashes, Lilly Lashes LLC, NovaLash, Parfums de Coeur Ltd., PT. Bio Takara, Qingdao Elour Beauty, and The Estee Lauder Co. Inc. are some of the major market players. The report provides a full list of key vendors, their strategies, and the latest developments. Buy Now 

False Eyelashes Market: Segmentation Analysis

This market research report segments the false eyelashes market by distribution channel (offline and online), type (synthetic and natural), and geography (North America, APAC, Europe, South America, and Middle East and Africa). 

The market share growth by the offline segment will be significant for the market growth during the forecast period. Offline channels enable users to choose from a wide range of brands through specialty stores; hypermarkets, supermarkets, convenience stores, warehouse clubs; and others (drugstores, salons and spas, department stores, and medical care centers). The eye makeup market has also been gaining visibility and reach owing to the growing presence of organized retail stores, which stock a variety of products from numerous brands. Additionally, customers seeking a large selection of goods in particular product categories frequently visit specialty retailers such as Sephora, which is a major retailer of beauty and personal care products. Hence, it is anticipated that during the forecast period, the offline segment will propel the growth of the global market.

For additional information on the market contribution of each segment – Grab an Exclusive Sample Report

Related Reports:

The eye makeup market size is estimated to grow at a CAGR of 5.93% between 2022 and 2027. The market size is forecasted to increase by USD 5.83 billion. This eye makeup market report extensively covers market segmentation by distribution channel (offline and online), type (eyes liners, eye shadows, false lashes, and others), and geography (APAC, North America, Europe, South America, and Middle East and Africa). The increasing working women population is notably driving the market growth.

The makeup base market share is expected to increase by USD 7.86 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 4.73%. The report extensively covers makeup base market segmentation by product (foundation, powder, concealer, and primer), distribution channel (offline and online), and geography (APAC, North America, Europe, South America, and Middle East and Africa). The growing demand among millennial consumers is one of the key drivers supporting the makeup base market growth.

Gain instant access to 17,000+ market research reports for exponential growth and enhanced business outcomes.

Technavio’s SUBSCRIPTION platform

Browse for Technavio’s Consumer Staples Reports          

Key Topics Covered: 

1 Executive Summary

• 1.1 Market overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Type
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global – Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global – Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global false eyelashes market 2017 – 2021 
• Exhibit 18: Historic Market Size – Data Table on Global false eyelashes market 2017 – 2021 ($ million)

• 4.2 Distribution channel Segment Analysis 2017 – 2021 
• Exhibit 19: Historic Market Size – Distribution channel Segment 2017 – 2021 ($ million)

• 4.3 Type Segment Analysis 2017 – 2021 
• Exhibit 20: Historic Market Size – Type Segment 2017 – 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 – 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 – 2021 ($ million)

• 4.5 Country Segment Analysis 2017 – 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 – 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis – Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition – Five forces 2022 and 2027

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• Exhibit 30: Chart on Distribution Channel – Market share 2022-2027 (%)
• Exhibit 31: Data Table on Distribution Channel – Market share 2022-2027 (%)

• 6.2 Comparison by Distribution Channel 
• Exhibit 32: Chart on Comparison by Distribution Channel
• Exhibit 33: Data Table on Comparison by Distribution Channel

• 6.3 Offline – Market size and forecast 2022-2027 
• Exhibit 34: Chart on Offline – Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Offline – Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Offline – Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Offline – Year-over-year growth 2022-2027 (%)

• 6.4 Online – Market size and forecast 2022-2027 
• Exhibit 38: Chart on Online – Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Online – Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Online – Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Online – Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Distribution Channel 
• Exhibit 42: Market opportunity by Distribution Channel ($ million)
• Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Type

• 7.1 Market segments
• Exhibit 44: Chart on Type – Market share 2022-2027 (%)
• Exhibit 45: Data Table on Type – Market share 2022-2027 (%)

• 7.2 Comparison by Type
• Exhibit 46: Chart on Comparison by Type
• Exhibit 47: Data Table on Comparison by Type

• 7.3 Synthetic – Market size and forecast 2022-2027 
• Exhibit 48: Chart on Synthetic – Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Synthetic – Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Synthetic – Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Synthetic – Year-over-year growth 2022-2027 (%)

• 7.4 Natural – Market size and forecast 2022-2027 
• Exhibit 52: Chart on Natural – Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Natural – Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Natural – Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Natural – Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Type 
• Exhibit 56: Market opportunity by Type ($ million)
• Exhibit 57: Data Table on Market opportunity by Type ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 59: Chart on Market share by geography 2022-2027 (%)
• Exhibit 60: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 61: Chart on Geographic comparison
• Exhibit 62: Data Table on Geographic comparison

• 9.3 North America – Market size and forecast 2022-2027 
• Exhibit 63: Chart on North America – Market size and forecast 2022-2027 ($ million)
• Exhibit 64: Data Table on North America – Market size and forecast 2022-2027 ($ million)
• Exhibit 65: Chart on North America – Year-over-year growth 2022-2027 (%)
• Exhibit 66: Data Table on North America – Year-over-year growth 2022-2027 (%)

• 9.4 APAC – Market size and forecast 2022-2027 
• Exhibit 67: Chart on APAC – Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on APAC – Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on APAC – Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on APAC – Year-over-year growth 2022-2027 (%)

• 9.5 Europe – Market size and forecast 2022-2027 
• Exhibit 71: Chart on Europe – Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on Europe – Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on Europe – Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on Europe – Year-over-year growth 2022-2027 (%)

• 9.6 South America – Market size and forecast 2022-2027 
• Exhibit 75: Chart on South America – Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on South America – Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on South America – Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on South America – Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa – Market size and forecast 2022-2027 
• Exhibit 79: Chart on Middle East and Africa – Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on Middle East and Africa – Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on Middle East and Africa – Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on Middle East and Africa – Year-over-year growth 2022-2027 (%)

• 9.8 US – Market size and forecast 2022-2027 
• Exhibit 83: Chart on US – Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on US – Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on US – Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on US – Year-over-year growth 2022-2027 (%)

• 9.9 China – Market size and forecast 2022-2027 
• Exhibit 87: Chart on China – Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on China – Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on China – Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on China – Year-over-year growth 2022-2027 (%)

• 9.10 Canada – Market size and forecast 2022-2027 
• Exhibit 91: Chart on Canada – Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on Canada – Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on Canada – Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on Canada – Year-over-year growth 2022-2027 (%)

• 9.11 UK – Market size and forecast 2022-2027 
• Exhibit 95: Chart on UK – Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on UK – Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on UK – Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on UK – Year-over-year growth 2022-2027 (%)

• 9.12 Germany – Market size and forecast 2022-2027 
• Exhibit 99: Chart on Germany – Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on Germany – Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on Germany – Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on Germany – Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 103: Market opportunity by geography ($ million)
• Exhibit 104: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 105: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape
• Exhibit 106: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 107: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 108: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 109: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 110: Matrix on vendor position and classification

• 12.3 Acelashes
• Exhibit 111: Acelashes – Overview
• Exhibit 112: Acelashes – Product / Service
• Exhibit 113: Acelashes – Key offerings

• 12.4 Babil Lashes Factory Co. 
• Exhibit 114: Babil Lashes Factory Co. – Overview
• Exhibit 115: Babil Lashes Factory Co. – Product / Service
• Exhibit 116: Babil Lashes Factory Co. – Key offerings

• 12.5 Blink Lash Store
• Exhibit 117: Blink Lash Store – Overview
• Exhibit 118: Blink Lash Store – Product / Service
• Exhibit 119: Blink Lash Store – Key offerings

• 12.6 Gold Lashes Group
• Exhibit 120: Gold Lashes Group – Overview
• Exhibit 121: Gold Lashes Group – Product / Service
• Exhibit 122: Gold Lashes Group – Key offerings

• 12.7 House of Lashes
• Exhibit 123: House of Lashes – Overview
• Exhibit 124: House of Lashes – Product / Service
• Exhibit 125: House of Lashes – Key offerings

• 12.8 Jauntsky Arts and Crafts Co. Ltd. 
• Exhibit 126: Jauntsky Arts and Crafts Co. Ltd. – Overview
• Exhibit 127: Jauntsky Arts and Crafts Co. Ltd. – Product / Service
• Exhibit 128: Jauntsky Arts and Crafts Co. Ltd. – Key offerings

• 12.9 JTFIL False Eyelash Co. Ltd. 
• Exhibit 129: JTFIL False Eyelash Co. Ltd. – Overview
• Exhibit 130: JTFIL False Eyelash Co. Ltd. – Product / Service
• Exhibit 131: JTFIL False Eyelash Co. Ltd. – Key offerings

• 12.10 Lash Affair
• Exhibit 132: Lash Affair – Overview
• Exhibit 133: Lash Affair – Product / Service
• Exhibit 134: Lash Affair – Key offerings

• 12.11 Lemer Lashes
• Exhibit 135: Lemer Lashes – Overview
• Exhibit 136: Lemer Lashes – Product / Service
• Exhibit 137: Lemer Lashes – Key offerings

• 12.12 Lilly Lashes LLC
• Exhibit 138: Lilly Lashes LLC – Overview
• Exhibit 139: Lilly Lashes LLC – Product / Service
• Exhibit 140: Lilly Lashes LLC – Key offerings

• 12.13 NovaLash
• Exhibit 141: NovaLash – Overview
• Exhibit 142: NovaLash – Product / Service
• Exhibit 143: NovaLash – Key offerings

• 12.14 Parfums de Coeur Ltd. 
• Exhibit 144: Parfums de Coeur Ltd. – Overview
• Exhibit 145: Parfums de Coeur Ltd. – Product / Service
• Exhibit 146: Parfums de Coeur Ltd. – Key offerings

• 12.15 PT. Bio Takara
• Exhibit 147: PT. Bio Takara – Overview
• Exhibit 148: PT. Bio Takara – Product / Service
• Exhibit 149: PT. Bio Takara – Key offerings

• 12.16 Qingdao Elour Beauty
• Exhibit 150: Qingdao Elour Beauty – Overview
• Exhibit 151: Qingdao Elour Beauty – Product / Service
• Exhibit 152: Qingdao Elour Beauty – Key offerings

• 12.17 The Estee Lauder Co. Inc. 
• Exhibit 153: The Estee Lauder Co. Inc. – Overview
• Exhibit 154: The Estee Lauder Co. Inc. – Product / Service
• Exhibit 155: The Estee Lauder Co. Inc. – Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 156: Inclusions checklist
• Exhibit 157: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 158: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 159: Research methodology
• Exhibit 160: Validation techniques employed for market sizing
• Exhibit 161: Information sources

• 13.5 List of abbreviations 
• Exhibit 162: List of abbreviations

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: [email protected]
Website: www.technavio.com/

SOURCE Technavio