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NEW YORK, June 7, 2023 /PRNewswire/ — The curling irons market is estimated to grow by USD 1,290.94 million from 2022 to 2027. The market is estimated to be growing at a CAGR of 6.2% during the forecast period. North America is estimated to account for 35% to the growth of the global curling irons market during the forecast period.  Some of the main reasons behind the high spending on hair styling equipment in North America include rising social media popularity, celebrity endorsements, and new fashion trends. Moreover, consumer engagement with social media sites such as Twitter, Facebook, Instagram, and YouTube is high, which include beauty salons and celebrity sites that help brands reach consumers across the region. Hence, the rising trend of beauty bloggers and bloggers on social media platforms is also having a positive impact on the growth of the market. For Comprehensive details on the market size of historic period(2017 to 2021) and forecast period (2023-2027) – View Sample report

Curling Irons Market – Vendor Landscape
The curling irons market is fragmented; the vendors are competing with competitors and are trying to get a greater market share. The market is growing, and the chances of new entrants cannot be overlooked. The major vendors have well-established economies of scale and market presence and generally rely on positioning technological advances and the price of the products –The report provides a full list of key vendors, their strategies, and the latest developments. Buy Now

Curling Irons Market – Market Dynamics

Major Drivers & Challenges- 

The growing popularity of fashion influencers notably drives the curling irons market growth. Generally, fashion influencers have a large following on social media platforms such as Instagram, TikTok, and YouTube, and they use these platforms to showcase the latest trends and promote various beauty products. Thus, when a fashion influencer shares a tutorial or demonstration using a particular hair iron, it can increase demand for that product. Influencers can also work with brands to promote their products, which can further increase the awareness and popularity of a particular curling iron. Hence, fashion influencers boost the market growth for curling irons.

The availability of counterfeit products is a challenge hindering the curling irons market growth. Compared to genuine products, counterfeit products are often sold at much lower prices, which can deter customers from purchasing genuine branded curling irons. This may lead to reduced revenues for genuine manufacturers and distributors. Furthermore, counterfeit goods are illegal and may be subject to legal and regulatory action, which can result in additional costs for authentic curling iron brands, manufacturers, and sellers. Hence, such challenges impede market growth during the forecast period.

Key Trends–

An emerging trend influencing the growth of the curling iron market is the popularity of cordless iron. Usually, a cordless curling iron is much easier to use than a traditional corded iron because they increase freedom of movement and facilitate handling on the go. Cordless curling irons are also much more portable than traditional flat irons, making them popular with travelers because they can be easily packed in a bag or suitcase and taken on a trip. Furthermore, a cordless curling iron eliminates the risk of tripping over the cord or accidentally pulling it from the wall, which makes it a safer option, especially for those with children or pets. Hence, such advantages make cordless iron gain traction, which in turn drives market demand during the forecast period.

Technavio has identified key trends, drivers, and challenges in the market, which will help clients improve their strategies to stay ahead of their competitors. – View Sample Report

Company Profiles

The curling irons market report includes information on the product launches, sustainability, and prospects of leading vendors including Conair Corp., Dyson Group Co., Geloon Electronic Co. Ltd., Gorgio Professional, Havells India Ltd., Helen of Troy Ltd., IkonicWorld, Koninklijke Philips NV, Lunata Beauty, Panasonic Holdings Corp., PID India Pvt Ltd., Revlon Inc., Sharp Beauty Lounge Inc., Skyline Home Appliances, Spectrum Brands Holdings Inc., Syska Led Lights Pvt. Ltd., Universal Corp. Ltd., Vega, Wella International Operations Switzerland Sarl, and Andis Co.

Competitive Analysis

The report includes competitive analysis, a proprietary tool to analyze and evaluate the position of companies based on their industry position score and market performance score. The competitive scenario categorizes companies based on various performance indicators. Some of the factors considered include the financial performance of companies over the past few years, growth strategies, product innovations, new product launches, investments, and growth in market share, among others.

Curling Irons Market – Market Segmentation

This curling irons market report extensively covers market segmentation by distribution channel (offline and online), technology (corded, cordless, and hybrid), and geography (North America, Europe, APAC, South America, and Middle East and Africa). 

• The market share growth by the offline segment will be significant for overall market growth during the forecast period. This segment includes hypermarkets, supermarkets, discount stores, and other retail outlets. These stores usually stock different hair irons from different brands at different prices. They offer competitive prices due to their superior purchasing power and offer curling iron promotions and discounts from time to time. Additionally, the availability of a wide variety of products from different brands at discounted prices is expected to further drive this segment.

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The hair loss treatment products market is estimated to grow at a CAGR of 4.6% between 2022 and 2027. The size of the market is forecast to increase by USD 2,216.5 million. This report extensively covers market segmentation by product type (vitamins and supplements, shampoos and conditioners, and others), gender (men, women, and children), and geography (APAC, North America, Europe, South America, and Middle East and Africa). The rising hair-related issues among consumers are notably driving the market growth.

The men’s hair care and styling products market size is expected to increase to USD 12.04 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 5.16%. Furthermore, this report extensively covers men’s hair care and styling products market segmentation by distribution channel (online and offline) and geography (APAC, North America, Europe, South America, and Middle East and Africa). The evolving fashion trends in hair styling is notably driving the men’s hair care and styling products market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Technology
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022 

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global – Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global – Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global curling irons market 2017 – 2021
• Exhibit 18: Historic Market Size – Data Table on global curling irons market 2017 – 2021 ($ million)

• 4.2 Distribution Channel Segment Analysis 2017 – 2021
• Exhibit 19: Historic Market Size – Distribution Channel Segment 2017 – 2021 ($ million)

• 4.3 Technology Segment Analysis 2017 – 2021
• Exhibit 20: Historic Market Size – Technology Segment 2017 – 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 – 2021
• Exhibit 21: Historic Market Size – Geography Segment 2017 – 2021 ($ million)

• 4.5 Country Segment Analysis 2017 – 2021
• Exhibit 22: Historic Market Size – Country Segment 2017 – 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary 
• Exhibit 23: Five forces analysis – Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry 
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition 
• Exhibit 29: Chart on Market condition – Five forces 2022 and 2027

6 Market Segmentation by Distribution Channel

• 6.1 Market segments 
• Exhibit 30: Chart on Distribution Channel – Market share 2022-2027 (%)
• Exhibit 31: Data Table on Distribution Channel – Market share 2022-2027 (%)

• 6.2 Comparison by Distribution Channel 
• Exhibit 32: Chart on Comparison by Distribution Channel
• Exhibit 33: Data Table on Comparison by Distribution Channel

• 6.3 Offline – Market size and forecast 2022-2027
• Exhibit 34: Chart on Offline – Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Offline – Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Offline – Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Offline – Year-over-year growth 2022-2027 (%)

• 6.4 Online – Market size and forecast 2022-2027
• Exhibit 38: Chart on Online – Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Online – Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Online – Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Online – Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Distribution Channel
• Exhibit 42: Market opportunity by Distribution Channel ($ million)
• Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Technology

• 7.1 Market segments 
• Exhibit 44: Chart on Technology – Market share 2022-2027 (%)
• Exhibit 45: Data Table on Technology – Market share 2022-2027 (%)

• 7.2 Comparison by Technology 
• Exhibit 46: Chart on Comparison by Technology
• Exhibit 47: Data Table on Comparison by Technology

• 7.3 Corded – Market size and forecast 2022-2027
• Exhibit 48: Chart on Corded – Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Corded – Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Corded – Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Corded – Year-over-year growth 2022-2027 (%)

• 7.4 Cordless – Market size and forecast 2022-2027
• Exhibit 52: Chart on Cordless – Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Cordless – Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Cordless – Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Cordless – Year-over-year growth 2022-2027 (%)

• 7.5 Hybrid – Market size and forecast 2022-2027
• Exhibit 56: Chart on Hybrid – Market size and forecast 2022-2027 ($ million)
• Exhibit 57: Data Table on Hybrid – Market size and forecast 2022-2027 ($ million)
• Exhibit 58: Chart on Hybrid – Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on Hybrid – Year-over-year growth 2022-2027 (%)

• 7.6 Market opportunity by Technology 
• Exhibit 60: Market opportunity by Technology ($ million)
• Exhibit 61: Data Table on Market opportunity by Technology ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 63: Chart on Market share by geography 2022-2027 (%)
• Exhibit 64: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 65: Chart on Geographic comparison
• Exhibit 66: Data Table on Geographic comparison

• 9.3 North America – Market size and forecast 2022-2027
• Exhibit 67: Chart on North America – Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on North America – Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on North America – Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on North America – Year-over-year growth 2022-2027 (%)

• 9.4 Europe – Market size and forecast 2022-2027
• Exhibit 71: Chart on Europe – Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on Europe – Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on Europe – Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on Europe – Year-over-year growth 2022-2027 (%)

• 9.5 APAC – Market size and forecast 2022-2027
• Exhibit 75: Chart on APAC – Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on APAC – Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on APAC – Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on APAC – Year-over-year growth 2022-2027 (%)

• 9.6 South America – Market size and forecast 2022-2027
• Exhibit 79: Chart on South America – Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on South America – Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on South America – Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on South America – Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa – Market size and forecast 2022-2027 
• Exhibit 83: Chart on Middle East and Africa – Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on Middle East and Africa – Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on Middle East and Africa – Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on Middle East and Africa – Year-over-year growth 2022-2027 (%)

• 9.8 US – Market size and forecast 2022-2027
• Exhibit 87: Chart on US – Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on US – Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on US – Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on US – Year-over-year growth 2022-2027 (%)

• 9.9 Germany – Market size and forecast 2022-2027
• Exhibit 91: Chart on Germany – Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on Germany – Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on Germany – Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on Germany – Year-over-year growth 2022-2027 (%)

• 9.10 China – Market size and forecast 2022-2027
• Exhibit 95: Chart on China – Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on China – Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on China – Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on China – Year-over-year growth 2022-2027 (%)

• 9.11 UK – Market size and forecast 2022-2027
• Exhibit 99: Chart on UK – Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on UK – Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on UK – Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on UK – Year-over-year growth 2022-2027 (%)

• 9.12 Canada – Market size and forecast 2022-2027
• Exhibit 103: Chart on Canada – Market size and forecast 2022-2027 ($ million)
• Exhibit 104: Data Table on Canada – Market size and forecast 2022-2027 ($ million)
• Exhibit 105: Chart on Canada – Year-over-year growth 2022-2027 (%)
• Exhibit 106: Data Table on Canada – Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 107: Market opportunity by geography ($ million)
• Exhibit 108: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers 

• 10.2 Market challenges 

• 10.3 Impact of drivers and challenges 
• Exhibit 109: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends 

11 Vendor Landscape

• 11.1 Overview 

• 11.2 Vendor landscape 
• Exhibit 110: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption 
• Exhibit 111: Overview on factors of disruption

• 11.4 Industry risks 
• Exhibit 112: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered 
• Exhibit 113: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 114: Matrix on vendor position and classification

• 12.3 Andis Co. 
• Exhibit 115: Andis Co. – Overview
• Exhibit 116: Andis Co. – Product / Service
• Exhibit 117: Andis Co. – Key offerings

• 12.4 Conair Corp. 
• Exhibit 118: Conair Corp. – Overview
• Exhibit 119: Conair Corp. – Product / Service
• Exhibit 120: Conair Corp. – Key offerings

• 12.5 Dyson Group Co. 
• Exhibit 121: Dyson Group Co. – Overview
• Exhibit 122: Dyson Group Co. – Product / Service
• Exhibit 123: Dyson Group Co. – Key offerings

• 12.6 Geloon Electronic Co. Ltd. 
• Exhibit 124: Geloon Electronic Co. Ltd. – Overview
• Exhibit 125: Geloon Electronic Co. Ltd. – Product / Service
• Exhibit 126: Geloon Electronic Co. Ltd. – Key offerings

• 12.7 Havells India Ltd. 
• Exhibit 127: Havells India Ltd. – Overview
• Exhibit 128: Havells India Ltd. – Business segments
• Exhibit 129: Havells India Ltd. – Key news
• Exhibit 130: Havells India Ltd. – Key offerings
• Exhibit 131: Havells India Ltd. – Segment focus

• 12.8 Helen of Troy Ltd. 
• Exhibit 132: Helen of Troy Ltd. – Overview
• Exhibit 133: Helen of Troy Ltd. – Business segments
• Exhibit 134: Helen of Troy Ltd. – Key offerings
• Exhibit 135: Helen of Troy Ltd. – Segment focus

• 12.9 Koninklijke Philips NV 
• Exhibit 136: Koninklijke Philips NV – Overview
• Exhibit 137: Koninklijke Philips NV – Business segments
• Exhibit 138: Koninklijke Philips NV – Key news
• Exhibit 139: Koninklijke Philips NV – Key offerings
• Exhibit 140: Koninklijke Philips NV – Segment focus

• 12.10 Lunata Beauty 
• Exhibit 141: Lunata Beauty – Overview
• Exhibit 142: Lunata Beauty – Product / Service
• Exhibit 143: Lunata Beauty – Key offerings

• 12.11 Panasonic Holdings Corp. 
• Exhibit 144: Panasonic Holdings Corp. – Overview
• Exhibit 145: Panasonic Holdings Corp. – Business segments
• Exhibit 146: Panasonic Holdings Corp. – Key news
• Exhibit 147: Panasonic Holdings Corp. – Key offerings
• Exhibit 148: Panasonic Holdings Corp. – Segment focus

• 12.12 Revlon Inc. 
• Exhibit 149: Revlon Inc. – Overview
• Exhibit 150: Revlon Inc. – Business segments
• Exhibit 151: Revlon Inc. – Key offerings
• Exhibit 152: Revlon Inc. – Segment focus

• 12.13 Sharp Beauty Lounge Inc. 
• Exhibit 153: Sharp Beauty Lounge Inc. – Overview
• Exhibit 154: Sharp Beauty Lounge Inc. – Product / Service
• Exhibit 155: Sharp Beauty Lounge Inc. – Key offerings

• 12.14 Spectrum Brands Holdings Inc. 
• Exhibit 156: Spectrum Brands Holdings Inc. – Overview
• Exhibit 157: Spectrum Brands Holdings Inc. – Business segments
• Exhibit 158: Spectrum Brands Holdings Inc. – Key news
• Exhibit 159: Spectrum Brands Holdings Inc. – Key offerings
• Exhibit 160: Spectrum Brands Holdings Inc. – Segment focus

• 12.15 Syska Led Lights Pvt. Ltd. 
• Exhibit 161: Syska Led Lights Pvt. Ltd. – Overview
• Exhibit 162: Syska Led Lights Pvt. Ltd. – Product / Service
• Exhibit 163: Syska Led Lights Pvt. Ltd. – Key offerings

• 12.16 Universal Corp. Ltd. 
• Exhibit 164: Universal Corp. Ltd. – Overview
• Exhibit 165: Universal Corp. Ltd. – Product / Service
• Exhibit 166: Universal Corp. Ltd. – Key offerings

• 12.17 Wella International Operations Switzerland Sarl
• Exhibit 167: Wella International Operations Switzerland Sarl – Overview
• Exhibit 168: Wella International Operations Switzerland Sarl – Product / Service
• Exhibit 169: Wella International Operations Switzerland Sarl – Key news
• Exhibit 170: Wella International Operations Switzerland Sarl – Key offerings

13 Appendix

• 13.1 Scope of the report 

• 13.2 Inclusions and exclusions checklist
• Exhibit 171: Inclusions checklist
• Exhibit 172: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 173: Currency conversion rates for US$

• 13.4 Research methodology 
• Exhibit 174: Research methodology
• Exhibit 175: Validation techniques employed for market sizing
• Exhibit 176: Information sources

• 13.5 List of abbreviations 
• Exhibit 177: List of abbreviations

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Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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